• Tested advertising methods
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Tested advertising methods

Tested advertising methods

By John Caples
$14.95 USD
$19.99 USD $14.95 USD
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A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.

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