{"product_id":"cultish-the-language-of-fanaticism","title":"Cultish: The Language of Fanaticism","description":"\u003cdiv data-a-expander-name=\"book_description_expander\" data-a-expander-collapsed-height=\"280\" class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" style=\"max-height: none; height: 280px;\"\u003e \u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\" style=\"padding-bottom: 20px;\"\u003e \u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e‚ÄúOne of those life-changing reads that makes you see‚Äîor, in this case, hear‚Äîthe whole world differently.‚Äù ‚ÄîMegan Angelo, author of \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eFollowers\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e‚ÄúAt times chilling, often funny, and always perceptive and cogent, \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eCultish\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e is a bracing reminder that the scariest thing about cults is that you don't realize you're in one till it's too late.‚Äù‚ÄîRefinery29.com\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eThe \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew York Times \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003ebestselling author of \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eThe Age of Magical Overthinking\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e and \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eWordslut \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eanalyzes the social science of cult influence: how ‚Äúcultish‚Äù groups, from Jonestown and Scientologists to SoulCycle and social media gurus, use language as the ultimate form of power.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat makes ‚Äúcults‚Äù so intriguing and frightening? What makes them powerful? The reason why so many of us binge Manson documentaries by the dozen and fall down rabbit holes researching suburban moms gone QAnon is because we‚Äôre looking for a satisfying explanation for what causes people to join‚Äîand more importantly, stay in‚Äîextreme groups. We secretly want to know: could it happen to me? Amanda Montell‚Äôs argument is that, on some level, it already has . . .\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur culture tends to provide pretty flimsy answers to questions of cult influence, mostly having to do with vague talk of ‚Äúbrainwashing.‚Äù But the true answer has nothing to do with freaky mind-control wizardry or Kool-Aid. In Cultish, Montell argues that the key to manufacturing intense ideology, community, and us\/them attitudes all comes down to language. In both positive ways and shadowy ones, cultish language is something we hear‚Äîand are influenced by‚Äîevery single day.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThrough juicy storytelling and cutting original research, Montell exposes the verbal elements that make a wide spectrum of communities ‚Äúcultish,‚Äù revealing how they affect followers of groups as notorious as Heaven‚Äôs Gate, but also how they pervade our modern start-ups, Peloton leaderboards, and Instagram feeds. Incisive and darkly funny, this enrapturing take on the curious social science of power and belief will make you hear the fanatical language of ‚Äúcultish‚Äù everywhere.\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e div\u0026gt;\u003c\/div\u003e","brand":"Harper Perennial","offers":[{"title":"Default Title","offer_id":50097968709917,"sku":"9780062993168","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0901\/5692\/5213\/files\/9780062993168.jpg?v=1750796294","url":"https:\/\/bookdelico.com\/products\/cultish-the-language-of-fanaticism","provider":"Book Delico ","version":"1.0","type":"link"}