{"product_id":"built-on-belief-why-cultures-of-commitment-are-the-competitive-advantage","title":"Built on Belief: Why Cultures of Commitment Are the Competitive Advantage","description":"\u003cdiv data-a-expander-name=\"book_description_expander\" data-a-expander-collapsed-height=\"280\" class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" style=\"max-height: none; height: 280px;\"\u003e \u003cdiv data-expanded=\"false\" class=\"a-expander-content a-expander-partial-collapse-content\" style=\"padding-bottom: 20px;\"\u003e \u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eWhat Fuels Successful Brands? Belief.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn Built on Belief, author and leadership advisor \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eMatt Marcotte\u003c\/span\u003e\u003cspan\u003e offers a powerful reminder that people-not products-are a brand's secret sauce. This time-tested narrative shows what happens when leaders and teams turn belief into a competitive advantage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eBelief fuels commitment-and commitment beats compliance every time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis book is for leaders who value collaboration over control, employees who thrive through connection, and customers who turn into advocates one experience at a time. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou won't find quick fixes or corporate buzzwords here. Instead, Marcotte leans into three decades of hands-on leadership to explore the following: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eClarifying and codifying the beliefs that shape your brand\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eShifting from box-checking compliance to heart-led commitment\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eInspiring people to strive toward a shared North Star\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen you're ready to build a culture of belief that starts in the heart, aligns the head, and moves through every hand, Built on Belief shows you the way.\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e \u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\" style=\"opacity: 1; display: block;\"\u003e\n\u003cdiv class=\"a-expander-content-fade\"\u003e\u003c\/div\u003e\n\u003ca href=\"javascript:void(0)\" role=\"button\" data-action=\"a-expander-toggle\" class=\"a-declarative\" data-a-expander-toggle='{\"allowLinkDefault\":true, \"expand_prompt\":\"Read more\", \"collapse_prompt\":\"Read less\"}'\u003e\u003ci class=\"a-icon a-icon-extender-expand\"\u003e\u003c\/i\u003e\u003cspan class=\"a-expander-prompt\"\u003eRead more\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e \u003c\/div\u003e","brand":"Lioncrest Publishing","offers":[{"title":"Default Title","offer_id":50548252410141,"sku":"9781544549897","price":21.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0901\/5692\/5213\/files\/9781544549897.jpg?v=1761676851","url":"https:\/\/bookdelico.com\/products\/built-on-belief-why-cultures-of-commitment-are-the-competitive-advantage","provider":"Book Delico ","version":"1.0","type":"link"}